You can sell gold, silver, platinum, palladium, and certified rare coins on Pure, a US-only online marketplace that runs as an order book rather than a single buyer setting one price. When you sell, you place an ask at the price you want, or accept a live bid to sell right away, against buyers, collectors, wholesalers, and dealers who are all competing for your item on the same product. You ship insured both ways through FedEx, Pure authenticates the item at its verification facility, and payout is automatic after check-in. There is no marketplace fee for buyers; sellers pay a percentage fee that starts at 0.75% for bullion.
How selling on Pure works, step by step
Find your item in the marketplace at https://www.collectpure.com/marketplace, or suggest it if it is not listed yet.
To sell right away, accept an existing bid from a buyer. To set your own price, place an ask and wait for a buyer to match it.
Ship your item to Pure on a prepaid, insured FedEx label. Shipments are insured both ways up to $125,000.
Pure authenticates the item at its Los Angeles verification facility using XRF and a Sigma Metalytics verifier, with about a 24-hour turnaround.
Get paid. Payout is automatic once the item checks in and verifies or sells, and arrives 24 to 72 business hours after check-in by ACH or check (wire is available for high-value sales).
What does it cost to sell on Pure?
Buyers pay no marketplace fee. Sellers pay a percentage fee based on a quarterly tier and the product type. The baseline (Copper) tier is 0.75% for bullion, 1.00% for platinum, silver, and palladium, and 1.5% for numismatic coins, and the rate steps down as quarterly sales rise. Sellers also cover shipping to Pure on a prepaid insured label. See "What fees come with selling on Pure" for the full tier table.
How is selling on Pure different from selling to a dealer?
A dealer offers one buyback price. On Pure, your item is exposed to a live order book where many buyers compete on price, so you see the market rather than a single offer. Pure authenticates every item to a defined standard before it changes hands, and shipments are insured both ways. A local dealer or pawn shop can still be the better fit if you want same-hour local cash or an in-person look at the item. Many people compare both.
How do I sell an inherited or mixed coin collection?
Sort the collection and identify each item by metal, weight, purity, and mint or grade. Standardized, actively-traded products (recognized bullion bars and coins, certified graded coins) can be listed on Pure's order book and sold the same way as any other listing. For unusual, raw, or non-standard items that are not an existing Pure product, the concierge team can help you assess fit. Pure does not give investment or tax advice; for tax questions on a large sale, talk to a qualified tax professional.